By now, we all know that search engine optimization (SEO) is extremely important for your site to rank well against the competition. But where do you find someone who can do it for you? If you do a Google search for “seo services”, you get about 39,600,000 results. It could take you a while to sift through those results and find a competent and skilled SEO consultant that you’re comfortable with.
There are several factors to take into consideration when hiring someone for SEO:
Safety: With the unbelievable amount of unsolicited email traffic claiming to be able to get you to the top of a Google search, you have to be careful who you choose to do business with. Some of these ‘companies’ claim to be able to get you to the top with only (insert random amount of money here) down and access to your site so they can “optimize” it. They may be legitimate, but they may not be, and only want access to your site to upload their own harmful scripts, or worse, to your server.
Familiarity: Obviously, familiarity is one thing to consider. If you are Googling for SEO leads, then you will most-likely be working with someone new to you. This presents a lot of initial concerns, such as not being familiar with their integrity or work ethic, as touched on above.
Middle-man: Having a third party SEO firm puts you in the middle of them and your web developers. You become the ‘go-between’ of both firms, trying to relay, sometimes very technical and detailed, information back and forth.
Lag Time: The above factor often leads to this factor, how much time it will take to get the optimizations done if you are stuck in the middle. Often, the SEO firm will have to gain access to your website files to make changes, or get the precise adjustments into the hands of the developers and hope they get them right.
These are just a few of the many things that you have to think about when looking to hire someone for SEO.
Here at RAM Designs, we’ve taken all this into consideration and have a certified SEO Consultant on staff. We feel that our clients are already familiar with us and our work ethic, so there’s already a level of comfortability established. There’s no middle-man as we communicate directly with you on what we are doing and things that need to be done. Being the web-developers, we have direct access to your website files and we can publish the optimized files immediately upon completion.
If you are a current customer and are looking for SEO or you’re not a customer, but have a site that needs some SEO work, check out our SEO services or contact us today!
